Whether for business purposes or personal agendas, have you ever tried to create social content? Did you get your target clicks, views, trends, or retweets? Do you need a better outcome, maybe go viral on Facebook and Instagram or get more traffic on your LinkedIn account? In a tremendously crowded space like social media, creating good social content is vital. Thus, you can create short videos for free easily using a free video maker.
Most shy away from creating life-changing, brand-changing content of the year as the thought of high-quality content creation screams outrageous outlay! Also, did you know that you can use software to do this at zero cost? The free video maker offers tools and features that enable one to create and edit the content you can post from images to videos and even a combination of both.
The following tips will help you create remarkable social content and only require you, your ideas, creativity, and the video maker.
Do Your Research
Before you delve into your creation process note that social platforms have algorithms that are ever-changing making it harder to generate engagement with your social media posts. To decode and outsmart these algorithms, learn how to craft posts that they want to see. This will help your content rank higher in searches. In addition, establish your target audience. With that determine the ideas, designs, and messages you’d like to share through your content. Moreover, having a plan before creation will help you feed the relevant info and data into the free video maker to come up with the best content.
Capture Your Audience’s Attention
The average attention span for a human brain is 8 seconds. Consequently, The first five seconds in a video on social media for example determine whether one will view it or not. Similarly, the title is what grabs or loses your viewers’ or readers’ attention. The introduction should act to tell the beginning of a story and act to spark curiosity making the viewer want more.
Utilizing the free video maker, make eye-catching animated videos that reflect on your brand. Better yet, use the ready-tested templates to create posts much more fun and easy. You can customize and personalize the templates to fit your liking. In addition, make your posts as entertaining as possible by combining different materials. Simply drag and drop your files of interest and arrange them in the sequence you desire.
Inspire Emotion
Whether it’s sympathy, novelty, shock, or curiosity, use your content to inspire one of the emotions. This will keep your audience hooked to your content for much longer.
Add sound to your videos or images to spur a feeling and set a mood. You can do this easily by choosing music from the free video maker’s library or using one from your playlists. This sets a whole mood. Go ahead to add voiceovers for your images’ slideshow or the video you post.
Speak the language of your audience. It is recommended that you ensure the posts you create are ones your audience can relate to and you in no way come off as a robot. Engage your audience even more by asking questions either in text form (subtitles or captions) or verbally in the video thus triggering in-depth thought and curiosity.
Keep Your Content Short And Sweet Using a Free Video Maker
Ever taken dozens of photos but none brought out that ruddiness and radiance? Edit your videos for as long as it takes to come up with great final output. Moreover, there are several features in a free video maker that enable you to come up with your ideal post.
Use trim, cut, or split tools to remove unwanted parts of your post and remain with the most relevant aspects. Be careful not to go overboard with unnecessary information.
Use the filters to fine-tune the setting to a more alluring look. Adjust the contrast and sharpness to the right texture and attract those likes and share.
Add a Call to Action
Finally, consider prompting your audience with the call of action you would like them to take. Dereliction of this step lowers the chances of your viewers taking any course of action from your post. And this is even if they liked your content.
Use emoji or readily available gifs in the free video maker’s massive asset library. Ideally, it’ll encourage the viewer to like your post. You can even direct them to your website or give them a landing page. Motivate your audience to like or share your page. Do this by adding captions or subtitles in your videos or use a verbal call to action. Start the sentence with action verbs such as “click, share or like”
Make sure the call to action makes sense and shows some level of urgency.
Final Thoughts
Unlike in the past, creating good social content does not necessarily require the help of a professional. In addition, it doesn’t even require a whole crew that will cost you a whole load of money. You can do this just by using your phone and a heaven-sent free video maker available online. Note, your content should be compelling, gratifying, appropriate, and efficient. If it checks out all these qualities, it has a higher chance of giving good results. And this is either for your individual needs or a company’s marketing strategy.